Dashboard Overview
A centralized dashboard is the foundation of efficient multi-location GBP management. It provides:
Single Source of Truth
All location data in one place. No more logging into individual profiles or juggling spreadsheets.
Bird's-Eye View
See the health and performance of your entire portfolio at a glance. Quickly identify which locations need attention.
Drill-Down Capability
Start with the big picture, then drill into specific regions, location groups, or individual profiles for detailed analysis.
Time Savings
What once took hours of manual checking now takes minutes. Free your team to focus on strategy, not data gathering.
Key Dashboard Features
Location Overview
- List of all locations with key metrics
- Status indicators (healthy, needs attention, critical)
- Quick filters by region, brand, or performance
- Search functionality for finding specific locations
Profile Health Monitoring
- Completeness score: How filled-out each profile is
- Verification status: Verified, pending, suspended
- Information accuracy: Flagging potential issues
- Photo count: Visual content health
Review Management
- New reviews across all locations
- Average rating by location
- Response rate tracking
- Sentiment analysis
Performance Metrics
- Views and searches
- Customer actions (calls, directions, website clicks)
- Trend analysis
- Comparison tools
Metrics & KPIs
Portfolio-Level Metrics
- Total views across all locations
- Total customer actions
- Average rating across portfolio
- Total review count
- Overall review velocity
Location-Level Metrics
- Individual location performance
- Month-over-month changes
- Ranking within portfolio
- Comparison to similar locations
Trending Metrics
- Improving locations
- Declining locations
- Anomaly detection
- Seasonal patterns
Benchmarking
- Compare to company averages
- Compare to regional averages
- Compare to industry benchmarks
- Identify top and bottom performers
Alerts & Notifications
Critical Alerts
Immediate notifications for serious issues:
- Profile suspension
- Major information changes detected
- Verification issues
- 1-star review received
Warning Alerts
Heads-up on potential problems:
- Rating dropping below threshold
- Unusual decrease in customer actions
- Review velocity declining
- Profile completeness below standard
Informational Alerts
Keep you informed without urgency:
- New reviews received
- Weekly performance summaries
- Competitor activity
- Google updates affecting profiles
Alert Configuration
- Set custom thresholds
- Choose notification channels (email, SMS, Slack)
- Assign alerts to specific team members
- Configure escalation paths
Workflow Automation
Task Assignment
Automatically assign tasks based on location, issue type, or team member role:
- New review → Assigned to local manager
- Profile issue → Assigned to operations team
- Suspension → Escalated to account manager
Approval Workflows
Require approval for certain actions:
- Review responses before publishing
- Profile changes before submission
- Post content before going live
Scheduled Actions
- Automated reports on schedule
- Recurring audits
- Seasonal updates
- Holiday hours reminders
Integration with External Tools
- CRM integration for customer context
- Help desk integration for support tickets
- BI tools for advanced analytics
- Communication platforms for team collaboration
Integration Options
Google Integration
- Direct connection to Google Business Profile API
- Real-time data sync
- Secure OAuth authentication
- Multi-account support
Data Export
- CSV export for spreadsheet analysis
- PDF reports for stakeholders
- API access for custom integrations
- Automated report delivery
Third-Party Integrations
- Review platforms
- Analytics tools
- Marketing automation
- Business intelligence
Custom Development
- API documentation
- Webhook support
- Custom dashboard widgets
- White-label options