Why tours & attractions struggle to get found in local search.
Viator, GetYourGuide, and TripAdvisor dominate tour searches with massive ad spend.
Travelers search for specific experiences (wine tours, walking tours) but can't find you.
Many tour bookings happen same-day. You need visibility when travelers search on arrival.
Tour availability varies. Your current offerings need to show in real-time searches.
Purpose-built tools to dominate local search in your industry.
Rank for specific tours: "wine tasting tour [city]," "sunset cruise," "food walking tour."
Highlight "book today" options and last-minute availability prominently.
Promote better prices and flexibility when booking direct vs through OTAs.
Use photos and reviews showing the actual tour experience guests will have.
Tools designed specifically to boost tours & attractions visibility in local search.
Monitor how you rank for different tour and activity searches.
Track last-minute search patterns and booking opportunities.
See how you rank against other tour operators for key searches.
“Direct bookings are up 55%. We're filling more tours without paying OTA commissions.”
Common questions about Local SEO for tours & attractions.
Win local searches. Travelers in-destination searching "tours near me" often prefer booking direct for flexibility.
Be specific: "sunset sailing cruise [city]," "private wine tour," "morning walking tour." Specific beats generic.
Mention availability in posts, ensure accurate hours, and highlight "book today" options prominently.
Action shots of guests enjoying the experience, scenic highlights, and group photos. Show the experience, not just the destination.